The folks at Realmac have been blogging about their progress with Typed.com, a new blogging platform that successfully raised $120k on Indiegogo last year. In the latest monthly report, they announce a new free tier:
“With this new free tier, people can sign-up, use the service, take their time. They can blog for free, for as long as they want, and when they need or want the extra features we offer they can upgrade to a paid account. We also think this will be free marketing for the service, the more blog out there that are hosted with Typed.com then more people will find out about the service.”
This blog is in the spirit of Buffer’s open blog or Ghost’s Baremetrics reports. It’s especially great to see a company sharing numbers when they know they still have a lot of growth ahead of them to get where they want to be.
If you’d like to start a new blog but aren’t sure where to host it, check it out. Typed.com has a well-designed admin UI that is refreshingly simple compared to much of the more bloated web software out there.
It’s also possible to use Typed.com as a microblog. I pointed to some tips for this last year. Since the title of a post can’t be blank on Typed.com, I suggest using a date/time for the title. My new microblog platform is smart about treating those kind of short posts correctly when reading from an RSS feed.
Last week I mentioned Typed.com and Elliot Jackson’s tips in the Realmac forums for posting via Drafts and Editorial. Now Elliot has expanded his solution into a full blog post:
I’ve been using Editorial as my default iOS text editor for a while. I have a “Notes” folder on Dropbox that I use like Simplenote, but driven from Justnotes on the Mac and accessible via Editorial or any iOS editor. But I’ve just barely scratched the surface of what is possible with Editorial. It’s one of those rare apps that is fine for new users, but which also contains a great depth of features when you’re ready to explore underneath the initial layer of its UI.
Typed.com from Realmac Software looks great. Set to launch later this year, crowdfunding for the project has already passed $67k.
Ben Thompson wrote recently about how blogging has changed:
“Twitter has replaced link-posts and comments, Instagram has replaced pictures, and Facebook has replaced albums and blogrolls; now Medium is seeking to replace the essay. None of this is a bad thing: literally billions more people now have a much simpler way to express themselves online thanks to the ease-of-use that is characteristic of any service that seeks to focus on one particularly aspect of communication, a big contrast to a blog’s ability to do anything and everything relatively poorly.”
It’s a good post, although I’d say that even if those changes aren’t “a bad thing”, they can have bad consequences. Medium is a beautifully designed site and there is some great writing published there. But if it discourages people from owning their own content and writing at their own domain name, then it is a step back for the web. The best use of Medium is to cross-post there, to expand your audience, but not as the primary location for your writing.
If you’ve read between the lines on my posts about microblogging and open APIs, you may have guessed that I’ve also been working on a blog platform, although (I think) of a much different kind than Realmac’s Typed.com. I believe we need more blog platforms, not fewer. Accepting that Twitter and Facebook are the only way to publish online is like collapsing all the publishing systems down to a couple centralized tools. That approach is convenient in the short term but ultimately bad for the web.
The best and most diverse writing on the web still happens on individually-owned blogs. It’s linked to from Twitter, but it originates on blogs. If you’re not blogging than your writing doesn’t have the reach, doesn’t have the permanence, doesn’t have the impact that it could have.
And 2015 is going to be great for blogging. I’m looking forward to trying Typed.com and also sharing some of what I’ve been working on. If you want an early heads-up, sign up on the announcement mailing list.